We solve business problems through psychology, technology & creativity.

TRP Agency – Advertising, Branding & Digital Agency in Melbourne

We are TRP; advertising, branding & digital agency, in South Melbourne.

We exist to grow businesses by getting more people to choose you… and use you more often.

Formed in 1996, The Ross Partnership (TRP) is a full-service advertising, branding & digital agency in Melbourne. We provide all the tools needed to launch & grow brands successfully, under one roof.

We solve business problems by unearthing insights that unlock a brand’s true potential. Creating a unique point of difference to change thought and drive action. If you’re ready, let’s talk!

Our Work… works


The company we keep:



Opinions must be understood before they can be influenced. We unlock hidden truths that can redefine the context of a business problem.


We design creative to gain entry to consumers’ minds and act as a catalyst for change in thought or behaviour.


Connecting and involving audiences across all channels…TV, print, outdoor, email, digital, mobile, video, social & search.


We take those insights & create integrated communications that can grow a business.


Our approach to digital can grow a business in entirely new ways. Designed to compete, innovate & grow.

Data & Analytics

Drive ROI through audience segmentation, conversion optimisation & more.


Here’s what some of our long-standing clients have had to say about us.

TRP Agency’s 20+ year tenure as Porsche Cars Australia’s advertising Agency speaks for itself; real people with a real desire to drive business success

Kevin Nicholls – Sales & Marketing Director (2005-2014) Porsche Cars Australia

The team at TRP Agency has played a critical role in our business, from day one, developing effective communication strategies, and delivering winning advertising creative and media plans

Bruce Edward – Director Ferndale (Jila, Jols, Slim Fruits)

TRP Agency’s depth of experience combined with their insights into market segments and their ability to comprehend and resolve complex communications issues instills deep trust between the two companies

Barbara Mühlethaler – Marketing Communications Manager Miele


Ready to talk?

 Get in touch for a no obligation brand audit. We can show you a side to your business you likely haven’t considered.

TRP Agency

4 Ross Street, South Melbourne VIC
t: +61 3 9686 2644
f: +61 3 9686 4644

Ian Ross – Managing Director

Kyle Ross – New Business Enquiries